Professional Development

EXECUTIVE EDUCATION

Cornell University, SC Johnson College of Business

Certificate in Marketing Strategy

Program is a six-course certificate training for MBA-level strategic marketing. Courses include:

✔  Essentials of Marketing Strategy
✔  Applied Marketing Strategy and Decision-Making Tools
✔  Marketing Research and Analysis
✔  Creating and Communicating the Value of Your Brand
✔  Introducing New Products: Successes and Failures
✔  Distribution Strategy and International Marketing

EXECUTIVE EDUCATION

University of Pennsylvania, The Wharton School

Certificate in Digital Marketing

Program is a four-course certificate training in Digital Marketing. Courses include:

✔  Fundamentals of Digital Marketing, Social Media, and E-Commerce
✔  Marketing Analytics: Data Tools and Techniques
✔  Managing the Value of Customer Relationships
✔  Selling Ideas: How to Influence Others and Get Your Message to Catch On

EXECUTIVE EDUCATION

University of California, Berkeley

Certificate in Marketing Analytics

Program is a four-course certificate training in Marketing Analytics. Courses include:

✔  Marketing Analytics: Products, Distribution and Sales
✔  Marketing Analytics: Competitive Analysis and Market Segmentation
✔  Marketing Analytics: Price and Promotion Analytics
✔  Marketing Analytics: Marketing Measurement Strategy